The oldest and most famous falafel shop in the country,
authentic Middle Eastern food franchise using only the freshest ingredients
FOUNDED / SEGMENT
1971 / Fast Casual – authentic Middle Eastern cuisine with signature menu
REVENUE STREAM / DAY PARTS
Lunch, Dinner, Late-Night, Catering / Lunch, Dinner, Late Night
FOOTPRINT / HOURS OF OPERATION
1,400 – 1,800 sq. ft. / varies by location, approximately 11am – 2am
Mamoun’s Falafel has been serving high quality Middle Eastern food since it first opened its doors in New York’s Greenwich Village in 1971. The family-owned restaurant is not only the oldest falafel restaurant in the city, but also the most famous. Loyal fans range from native New Yorkers and tourists, to famous actors and musicians.
Mamoun’s Falafel makes everything from scratch using only the freshest ingredients, finest imported spices, and signature recipes. They were highlighted on ‘Best Cheap Eats in the U.S.’ and quoted by celebrity Chef and TV host Rachael Ray as the “best falafel I’ve ever had on the planet… Period!”
Mamoun’s Falafel franchises are booming across the country having caught the attention of large multi-unit franchisees as their next emerging brand in major markets across the U.S. and internationally.
Perfect fit for prime real estate & flexible conversion options from 1,400 – 1,800 sq. ft.
Commissary driven menu & ‘Mamouniversity’ provides a highly effective, affordable franchisee support system
Capitalizing on the trend, 66% of consumers are eating a wider variety of ethnic cuisine compared to 5 years ago (National Restaurant Association)
Everything from scratch using only the freshest ingredients, finest imported spices, & signature recipes
Mamoun’s Falafel is now the fastest growing Middle Eastern fast casual restaurant franchise in the world
MULTI-UNIT DEVELOPMENT FEE
Full deposit 1-3 units (or 1-5 for 10+ units), 50% deposit each additional unit
6% of Gross Sales
WORLDWIDE CREATIVE FUND
2% of Gross Sales
LOCAL STORE MARKETING
1% of Gross Sales
START UP COSTS
$672,890 – $1,191,200
“I started eating at Mamoun’s Falafel in the early 80’s… My favorite was and still is the falafal platter with pita bread. Mamoun’s always has a crowd but the counter guys are quick and friendly. I’m always grateful that Mamoun’s Falafel where I started loving this kind of food!!!”
Restaurant visitor, Manhattan, NY
“I ordered the famous falafel with tahini sauce, it was packed with flavor, lightly fried with a thin breading, moist, and with a smooth inside. This was hands-down the freshest falafel I’ve ever had. Looking for delicious Mediterranean food? This is the place you’ve been looking for.”
Restaurant visitor, Chicago, IL
“I decided to get the Falafel Sandwich and it was warm and freshly made. Service: They were super nice and were accommodating. Would I go back? 100% yes, food is beyond delicious and service was amazing.”
Restaurant visitor, Irvine, CA
“Hands down one of the best falafel places that I have ever been to on my life. Where this place really shines is their shawarma and falafel. Never have I had a juicer or more tender meat, I can say with great pride that I inhaled my order in a matter of minutes.”
Restaurant visitor, Roseville, MN
“Growing up vegan I was very lucky my parents knew of this great spot to get our bellies full of great food. The falafels “sandwiches” have all of the right components, including a sauce with secret ingredients that give it a little extra something tasty. Mamoun’s is always on my list of must eat!!!”
Restaurant visitor, Point Loma, San Diego, CA
“I had never eaten falafel before I tried Mamoun’s. It has completely changed my life. Now I visit at least twice a week and never feel guilty about eating this truly fantastic food. The staff is kind and now knows my face and my order! I can’t say enough wonderful things about this incredible establishment.”
Restaurant visitor, New York, NY
We’re looking for passionate and dedicated franchisees with experience owning and operating multiple franchise units within a territory, or qualified investors ready to invest in the country’s largest and fastest growing Middle Eastern food restaurant franchise.
Operational experience in the restaurant business is a plus, but not required assuming a professional General Manager will be part of your team. Prospective Franchisees must meet the minimum requirements below to be consider for a Mamoun’s Falafel franchise.
- $1MM net worth*
- $500K capital available for investment*
- Ready to begin development within the next 3-6 months
- Ready to develop a minimum 5-unit territory in a major U.S. area
*Investment partners may contribute to this requirement
Mamoun’s Falafel franchise owners benefit from comprehensive training and support systems designed to increase business value and operational efficiency.
Support provided to franchisees includes:
- Recipe & menu development for Middle Eastern food
- Real estate / site selection
- Store build-out, construction
- Business consulting
- Training systems
- Operational support
- Recipe & menu development
- Marketing & brand building
- Vendor & equipment selection
- Point of Sale system
- Pre-opening, grand opening support
Mamoun’s Falafel News
BECOME A MAMOUN’S FALAFEL FRANCHISEE IN 30-DAYS
Submit an Inquiry Form
Speak with Franchise Development Director
(within 24 hours)
Submit the Franchise Application
Review Application with Franchise Development Director
Receive & review Franchise Disclosure Document with Franchise Development Director
Schedule Discovery Day with Franchisor
Execute letter of intent
Become a Franchisee!
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