FOUNDED / SEGMENT
2016 / Fast Casual / QSR – healthy farm-to-table cuisine with a taste of Maui
REVENUE STREAM / DAY PARTS
Dine-In, Catering, Mobile Ordering, Carry Out / Lunch, Dinner, Snacks
FOOTPRINT / HOURS OF OPERATION
1,200 – 1,400 sq. ft. / varies by location, approximately 10am – 9pm
The Fork & Salad restaurant franchise is on a mission to spread a taste of Maui, infused with the Aloha spirit, to all parts of the world – one guest, one salad, and one community at a time. They have a goal of redefining the possibilities of farm-to-table cuisine as healthy, quick, convenient, and affordable, so their innovative and delicious food can be enjoyed by everyone, every day.
Fork & Salad is a healthy food franchise that features tasty chef-inspired salads, soups, sandwiches, infused house-made teas and lemonades, organic kombucha on draft and more. And, no matter the location, they source as much of the produce as locally and organically as possible. Fork & Salad always keeps healthy and nutritious eating top of mind, along with culinary influence from one of the most special places on earth: Maui, whose rich terrain and thriving farms inspired the three chef-owners to begin the mission to share their unique Maui influenced food around the world.
Fork & Salad restaurants are a hot go-to spot for local celebrities, notable chefs, a multitude of media personalities, government officials and respected business leaders – who all recognize the freshness, value and quality of the cuisine that makes a Fork & Salad franchise an outstanding addition to any community!
Jaron Blosser, Cody Christopher, Travis Morrin
Fork & Salad
In-demand concept ideal for prime real estate & flexible conversion options from 1,200 – 1,400 sq. ft.
Perfect fit for the health trend, 80% of consumers say healthy socially responsible menu items plays key role when choosing a restaurant (Statista)
Chef-owned, farm-to-table locally source whenever possible, organic, only the freshest ingredients, & signature recipes with culinary influence direct from Maui, Hawaii
A consistent brand influencer & favorite with celebrities, notable chefs, a multitude of media personalities, government officials & respected business leaders
Proven business model, efficient labor model, limited food waste & turnkey operation making it an affordable & rewarding long-term investment
MULTI-UNIT DEVELOPMENT FEE
Full deposit 1-3 units (or 1-5 for 10+ units), 50% deposit each additional unit
6% of Gross Sales
WORLDWIDE CREATIVE FUND
2% of Gross Sales
LOCAL STORE MARKETING
1% of Gross Sales
START UP COSTS
$371,600 – $770,800
We’re looking for franchisees who want to grow with us as we become the largest Hawaiian fast-casual concept in the United States. Potential franchisees will be restaurateurs with experience running multi-unit restaurants who are looking to capitalize on the next big thing, and want to provide customers with fresh, convenient, healthy fast casual food wrapped in “The Aloha Spirit” of Maui.
Operational experience in the restaurant business is a plus, but not required assuming a professional General Manager will be part of your team. Prospective franchisees must meet the minimum requirements below to be consider for a Fork & Salad franchise.
- $1MM net worth*
- $500K capital available for investment*
- Ready to begin development within the next 3-6 months
- Ready to develop a minimum 5-unit territory in a major U.S. area
*Investment partners may contribute to this requirement
Fork & Salad franchise owners benefit from comprehensive training and support systems designed to increase business value and operational efficiency.
Support provided to franchisees includes:
- Real estate, site selection
- Store build-out, construction
- Training systems
- Operational support
- Recipe & menu development
- Marketing & brand building
- Vendor & equipment selection
- Point of Sale system
- Business consulting
- Pre-opening, grand opening support
“My husband and I loved the make your own salad option – lots of vegetable and protein choices, and they let us sample toppings to make sure we liked it! We enjoyed Fork & Salad so much that we went back for lunch the next day. I am hoping to see Fork & Salad make its way to the east coast someday!”
Restaurant visitor, Marlborough, CT
“This place is amazing! We were looking for healthy fresh food while we were in Maui and Fork & Salad did not disappoint! Very affordable as well. Comfortable seating inside and outside. Everything was customizable if you wanted, and very tasty!”
Restaurant visitor, San Francisco, CA
“Went to the Maui Fork & Salad for lunch directly from the airport. They have an amazing menu and great choices of healthy options. I loved their salad bowls, noodles and khambucha… the ambience is nice as well. Ample options for vegetarians. I am for sure going again!”
Restaurant visitor, Coquitlam, Canada
“I searched on Yelp for organic eats and the top places to show up was Fork & Salad. This place could not be more perfect… We loved their make your own salad option. A year and multiple visits later, we are still SO impressed with this place! I can’t wait until they open more locations!”
Restaurant visitor, Wailuku, HI
“I am very impressed! They use the freshest ingredients and serve huge portions. I also love how they support local farmers/business. The place is very clean and the staff are super friendly and don’t mind explaining things to newbies. We will be back, many, many more times!”
Restaurant visitor, Honolulu, HI
“A beautiful restaurant formula, and well executed! I’ve dined here several times and would rate my experience as consistently excellent. Price and portions are pretty fair. Service is friendly and attentive. Atmosphere is comfortable with both indoor and outdoor seating. Overall, a win for casual dining!”
Restaurant visitor, Portland, OR
Fork & Salad News
BECOME A FORK & SALAD FRANCHISEE IN 30-DAYS
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(within 24 hours)
Submit the Franchise Application
Review Application with Franchise Development Director
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Schedule Discovery Day with Franchisor
Execute letter of intent
Become a Franchisee!
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